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Branding + Communications (case study)
In 2020 (and continuing through 2021), Girl on the Roof was contracted by the White House Initiative on Historically Black Colleges and Universities (within the United States Department of Education) to assist with branding and promoting their innovative, cross-functional efforts. Girl on the Roof was tasked with the following: Development of a distinct look and feel for the initiative, including style guide with color palette, fonts, infographic treatment, and more Custom de


All Things Design (case study)
After securing a contract with the General Services Administration, Girl on the Roof was hired by the United States Department of Education in 2016 to provide graphic design assistance on-demand, sometimes on very short timeframes. The relationship continued through administration changes. Here are a few projects that Girl on the Roof has completed for the Department of Education (ED). Digital graphics to accompany Livestream speeches by the U.S. Secretary of Education in 201


A Market Research Case Study
As part of a project for the Tennessee Aging and Disability Resource Center, a division of the State of Tennessee Commission on Aging and Disability (TCAD), Girl on the Roof was hired to conduct primary and secondary stakeholder research centered around the state’s senior population. The two-fold objectives of the research were: to assess existing public and partner knowledge and opinions of TCAD and its services to identify and test strategies to promote TCAD’s services to a


Asset Mapping + Strategy Development (case study)
The North Carolina Department of Natural and Cultural Resources contracted with Girl on the Roof to conduct a Heritage, Outdoor Recreation, and Arts Tourism Feasibility and Programming Plan for Jones County, the third least populated county in the State of North Carolina. The purposes of this project, as determined by the State, were to: Identify existing assets for arts, outdoor recreation, and heritage tourism opportunities in Jones County; Identify potential collaborations
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