My husband was raised in Dayton, Ohio, the birthplace of aviation pioneers Orville and Wilbur Wright. His dad, like the dads of many of his friends, worked at Wright-Patterson Air Force Base for decades. I recall the first time (and the second and third…) that my husband saw a North Carolina license plate with the moniker “First in Flight.” He went on a diatribe about how the Wright Brothers — and their planes — were from Ohio. He was not keen on North Carolina taking any cre

The North Carolina Department of Natural and Cultural Resources contracted with Girl on the Roof to conduct a Heritage, Outdoor Recreation, and Arts Tourism Feasibility and Programming Plan for Jones County, the third least populated county in the State of North Carolina. The purposes of this project, as determined by the State, were to: Identify existing assets for arts, outdoor recreation, and heritage tourism opportunities in Jones County; Identify potential collaborations

Fresh off our success with neighboring Oak Ridge , Girl on the Roof was hired by the Town of Farragut, Tennessee to assist with the continued implementation and expansion of the Town brand. Incorporated in 1980 as the Knoxville population pushed west from downtown, Farragut is known locally for being a good place to purchase a home and raise a family, but it has struggled to develop an identity as a visitor destination. Girl on the Roof conducted a number of stakeholder inter

Girl on the Roof was hired by Oak Ridge Convention and Visitors Bureau (now called Explore Oak Ridge) to assist the City of Oak Ridge, Tennessee with rebranding. The city was built during World War 2 as part of the Manhattan Project which produced the atomic bombs dropped on Hiroshima and Nagasaki, Japan. This complex history has haunted the city’s identity and thwarted its development. Girl on the Roof hosted a series of stakeholder interviews followed by a large community