Marketing That Matters
Girl on the Roof is a strategic branding and marketing firm that amplifies the message, reach, and impact of nonprofit organizations, principled businesses, and government agencies.
IT'S IN OUR NAME
Messages Worth
SHOUTING
At Girl on the Roof, we craft messages worth shouting from rooftops. Then we develop effective marketing strategies and tools to reach target audiences where they are and motivate them to action.
From time-tested strategic planning and beautiful brand identities to content-elevating design and compelling websites, we provide impressive results for impressive organizations.
Who We Serve
• nonprofit organizations
• principled businesses
• government agencies
"Working with Girl on the Roof was a DREAM! Their team facilitated an identity strategy session, produced a graphic positioning model that empowers us to tell our story in a compelling way, and helped us launch a rebrand. Through the whole process, I felt equipped, supported, and heard. GotR helped elevate our brand and take our organization to the next level!”
–Kathryn Briggs, Director of Development
IT'S IN OUR APPROACH
Strategy First
Girl on the Roof is more than an advertising agency or a graphic design shop. We are a strategic marketing firm, which means strategy is at the core of everything we do. That distinction is what makes our creative services so effective (and our clients so happy). In fact, 95% of our clients have hired us for multiple projects.
Although we are based in Winston-Salem, North Carolina, we serve multiple organizations in Washington, DC and across the country.
IT'S IN OUR VALUES
Purpose-Powered
Humble brag: We have a very talented team of strategists, designers, and content developers, each of whom is deeply committed to using our talent and experience to do good in the world (as cheesy as that sounds).
That's why we focus our efforts on purpose-first organizations with which we have strong values alignment. Because when we really believe in the mission and vision of our clients, amazing strategy and creative naturally follows.
If you are a business seeking to make a greater impact, check out our innovative LOUDMOUTH program through which Girl on the Roof can do GOOD in your name.
"Carol Reeve is one of the most visionary and creative professionals we have worked with. She and her team were instrumental in guiding us through the creative design process, emphasizing the strategic impact of a community outreach and education program. Girl on the Roof is clearly dedicated to our community. There are not enough words to express our gratitude for their exceptional work and stellar expertise. We highly recommend Girl on the Roof!”
–Merritt Vale, President & CEO
"Wow! I can't say enough great things about Girl on the Roof. They are absolutely incredible to work with. They help take an idea and make it an even better reality than you could possibly imagine. They have a knack for intuiting what needs to happen and delivering even stronger results because of it. I feel so lucky to get to work with them."
–Shira Zemel, National Campaign Director
Rooftop Views
Certifications
Girl on the Roof is a GSA Contract Holder, making us eligible for federal contracts. Learn more about that here. We are also a third-party certified woman-owned small business (WOSB).