PRIORITIZING PURPOSE ABOVE PROFIT
Principled Businesses
We call them principled because they care about more than profit. They operate with integrity. They care about their social and environmental impact. They strive to provide fair wages and an inclusive work environment. They are intentional about supporting their community, from Winston-Salem to El Salvador.
If your business desires all of this but needs help getting there, we can help with that, too. One way we do that is through the LOUDMOUTH Program.
RESULTS-DRIVEN
Principled businesses have some unique challenges. The high road has a great view, but it is not always as profitable in the short-term. That’s why it’s essential to focus on a shout-worthy message, data-driven audience insights, and a marketing strategy that has measurability baked into it. Our goal is to ensure that our marketing efforts generate sufficient ROI to pay for themselves (and more), enabling our clients to grow and scale without breaking the bank.
How do we know so much about principled businesses? Because Girl on the Roof is one of them. We get it, y’all.
LOOKING FORWARD TO GOODBYE
There are lots of advantages to working with Girl on the Roof. For one, you probably won’t hear another marketing firm or advertising agency say: We hope our work is so good that you don’t need us anymore. At Girl on the Roof, we create strategies and plans that can be handed off to your team to execute (if that’s what you want; we're also happy to serve as your outsourced marketing team). We’ll even train junior employees to think like seasoned marketing executives.
We believe that a website that can’t easily be updated internally is not an effective tool for a growing business. So we build beautiful, search engine-optimized websites with a smooth hand-off in mind. And then we train your team on how to use it. Of course, we’re always a phone call away if you need us.
GOTR provided our team
with unique and resourceful avenues to convey our story. As a small business, it is often challenging to have access to a marketing agency of their caliber without feeling intimidated with the process. Carol’s team put our fears at ease and treated us like family. The end project is phenomenal."
Jevonne McRae,
business owner
SERVICES
We offer strategic and executional support to strengthen branding, streamline messaging, reach and expand target audiences, increase awareness and sales, and more. Click on the links below to learn more about our services and view sample work.
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fundraising counsel
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media relations
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shouting from rooftops!
