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Living Our Values
To hire Girl on the Roof is to welcome our team into your foxhole. It’s who we are. We don’t just talk about values for the sake of marketing. We live our values through our marketing.


Girl on the Roof in the News
We typically focus on shouting our client's messages, but here are a few recent press mentions and accolades for GotR.


Face the Wind
My husband was raised in Dayton, Ohio, the birthplace of aviation pioneers Orville and Wilbur Wright. His dad, like the dads of many of his friends, worked at Wright-Patterson Air Force Base for decades. I recall the first time (and the second and third…) that my husband saw a North Carolina license plate with the moniker “First in Flight.” He went on a diatribe about how the Wright Brothers — and their planes — were from Ohio. He was not keen on North Carolina taking any cre


Building a Brand (case study)
REACH Women’s Network was first formed as an idea in 2017 and became a nonprofit 501(c)(3) in 2018 after extensive stakeholder research and benchmarking. Girl on the Roof president Carol Reeve was a founding member of the organization, leading the strategic planning and positioning efforts. Girl on the Roof crafted the organization’s brand, website, and case for support. When the organization hosted the first annual REACH Women’s Conference in 2020, Girl on the Roof developed
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